This 100% cotton, 26 count (13 sts to the inch over two threads) fabric is a modern reproduction of the traditional handwoven fabric that is most common to Greek folk embroidery. It has a lovely, soft hand, which is very satisfying to work with and its warm ivory color looks greats with lots of colors of floss.
At 70 inches wide, it is very versatile and suitable for table mats, table runners, wall hangings, and cushion covers. It stands up to the rigors of daily use and can be machine washed on gentle cycle (lay flat to dry) or hand washed. Note: I have several cushion covers I've embroidered in this fabric that my kids are very attached to (read: tossed at each other, let the dog lay on, sat on during movie nights, and otherwise lovingly used) and I just throw them in the washing machine periodically and they come out looking terrific.
It is excellent for beginners to counted thread work as well as experienced stitchers looking for a fabric with a handmade finish and natural color.
Additionally, if you are an older stitcher who has trouble with finer fabrics--either due to aging eyesight or arthritis in your hands--this fabric can let you still stitch, but is much easier on your hands and eyes.